Upcoming Practice Mastery Series Webinars

Using Google Search Console & Google Business Profile to Grow Your Perinatal Practice
$25.00

Are the families who need your services actually finding you online? In this hands-on webinar, marketing and SEO consultant Jessica walks perinatal professionals through two of Google’s most powerful free tools and shows you exactly how to use them to grow your practice.

You’ll learn how to read your Google Search Console data, optimize your Google Business Profile for local search, and get found by families in your area who are already looking for your support. The session includes a live website walkthrough using real data so you can see everything in action.

No tech experience required. Just show up and leave with a clear action plan.

Recording Available if you cannot attend live.

Can't make it live? The recordings have you covered.

Past sessions are available for individual purchase so you can learn on your schedule. Build your library of business knowledge over time and revisit sessions as your practice grows.

W-2 or 1099? What Small Business Owners Need to Know Before Hiring
$25.00

Hiring your first worker or moving from 1099 to W-2 is an exciting step for any small business, but understanding whether that person should be classified as a W-2 employee or a 1099 independent contractor is critical. In this session, we’ll break down the key differences between employees and contractors, what documentation and processes are required for each, and how to properly classify workers to stay compliant with employment and tax laws.

Join HR Expert, Christy Jones, as she helps us navigate this topic. Christy Jones has more than 20 years of experience in Human Resources, supporting organizations across industries including healthcare, distribution, manufacturing, and hospitality. A graduate of Western Kentucky University with a degree in Psychology and Business, she has worked with companies ranging from small businesses to organizations with more than 5,000 employees. Christy holds the PHR (Professional in Human Resources) certification and is a member of the Society for Human Resource Management. Through her work with On Demand Solutions, she partners with organizations to implement effective HR processes and navigate employee relations challenges.

Each month we bring in a nationally recognized expert to tackle one of the practical business challenges facing perinatal professionals today — from billing and contracts to building a referral network, diversifying your practice, and beyond.

Live sessions, expert insight, and practical takeaways you can use immediately.


Past Events


“The Business of Breastfeeding events are the perfect mix of practical help and genuine community.”- Melissa

“After the Pivot Forum, I left with clear next steps, renewed confidence, and connections that keep lifting me up!”- Jesse